In this updated and revised edition of No B.S. Direct Marketing, Dan builds on and reaffirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social, and viral marketing media.
Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in "ordinary" businesses including retail stores, restaurants, and sales.
-
Creators
-
Series
-
Publisher
-
Release date
May 21, 2024 -
Formats
-
OverDrive Listen audiobook
- ISBN: 9781663735775
- File size: 182246 KB
- Duration: 06:19:40
-
-
Languages
- English
Why is availability limited?
×Availability can change throughout the month based on the library's budget. You can still place a hold on the title, and your hold will be automatically filled as soon as the title is available again.
The Kindle Book format for this title is not supported on:
×Read-along ebook
×The OverDrive Read format of this ebook has professional narration that plays while you read in your browser. Learn more here.